Terms of Service

Scope and Acceptance

• These Terms of Service govern your use of the Media Analytics Engineering website (mediaanalytics.engineering or any successor domain) and any platform features, dashboards, workflow tools, or demo environments made available through it.
• By accessing this site or using any feature of it, you agree to these terms. If you are accessing on behalf of a company or organization, you represent that you have authority to bind that entity.
• Paid consulting engagements, implementation work, managed services, and ongoing retainers are governed by a separate written agreement (such as a Statement of Work or Master Services Agreement). Where a signed agreement conflicts with these terms, the signed agreement controls for that engagement.

Site Use and Demo Content

• This site is published to describe services, demonstrate sample tools, and allow prospective clients to make contact. You may use it for those purposes.
• All public demos use synthetic, illustrative sample data unless the page explicitly states otherwise. Demo outputs — including simulated dashboards, content scores, sentiment analyses, workflow logs, and asset metadata — are for demonstration only and do not reflect real performance data for any company or individual.
• Demo outputs do not constitute business, editorial, advertising, legal, financial, or investment advice. You agree not to rely on demo content for any real operational, compliance, or business decision.
• You agree not to attempt unauthorized access to any part of the site or connected systems, scrape or harvest data beyond normal browsing, submit malicious code or payloads through any form, impersonate another person or entity, or use the site in violation of applicable law.

Consulting and Services Engagements

• Consulting, implementation, and managed-service engagements begin only when a written agreement or Statement of Work is signed by both parties. These terms alone do not create an obligation to provide or pay for services.
• The written engagement agreement governs scope of work, deliverables, fees, payment schedule, acceptance criteria, support obligations, intellectual property ownership, confidentiality, warranties, and termination rights.
• Project timelines and deliverables depend on factors including client responsiveness, third-party platform behavior, API availability, and data quality. Timelines in proposals are estimates, not guarantees, unless explicitly stated as fixed in a signed agreement.

Platform Integrations and Authorization

• Certain services require connecting third-party accounts — including social media profiles, advertising accounts, analytics properties, and CMS systems — via OAuth, API keys, or similar authentication methods.
• By connecting an account, you represent that you are authorized to grant the permissions requested, that doing so does not violate the terms of the third-party platform, and that you have any required consents from individuals whose data may be included.
• You are responsible for the accuracy of the permissions you grant and for ensuring that the scope of access matches the scope of services requested. Overly broad access should be avoided; integrations are scoped to what the engagement requires.
• Credentials and access tokens are stored securely and used only to deliver agreed services. They are revoked and deleted when an engagement ends or when you request their removal.
• Media Analytics Engineering does not operate as a registered partner, reseller, or authorized developer of any third-party platform unless separately disclosed. Use of platform APIs is subject to each platform's own developer and API terms.

Automation and Workflow Tools

• Automation features — including rules engines that can pause or activate campaigns, adjust budgets, update CMS records, trigger approval queues, or send notifications — should be configured and tested in non-production environments before being enabled on live accounts.
• You are responsible for reviewing, approving, and validating automation rules before enabling them. Automated actions that execute incorrectly due to misconfigured rules, unexpected platform behavior, or data anomalies are your responsibility to catch, reverse, and remediate.
• High-impact or irreversible actions (such as campaign deletions, large budget increases, or mass content updates) should be configured to require human approval rather than automatic execution. Media Analytics Engineering will recommend approval gating for such actions but cannot prevent you from enabling auto-execution.
• Audit logs generated by workflow tools should be retained and reviewed periodically. We are not liable for business losses resulting from automated actions that were authorized and executed correctly according to the rules you configured.

AI-Assisted Outputs

• AI-generated content tags, sentiment scores, emotion classifications, entity extractions, performance scores, and editorial suggestions are produced by probabilistic models and may be incorrect, incomplete, biased, or context-dependent.
• These outputs are intended to surface signals and reduce manual review time — not to replace human editorial, compliance, advertising, employment, or business judgment.
• You are responsible for reviewing AI outputs before acting on them, publishing them, using them in reporting to clients or sponsors, or relying on them for decisions with legal, financial, or reputational consequences.
• AI processing may be performed by third-party model providers (including Google Gemini and Anthropic Claude) under their respective API terms. Outputs from those models are subject to those providers' usage policies.

Third-Party Platform Terms

• Use of platform integrations means your data and workflows are also subject to the terms of each connected platform, including Meta Platform Terms, YouTube API Services Terms of Service (which incorporate the Google Privacy Policy), TikTok for Business Terms, Snapchat Advertising Terms, Google Ads Terms, and X Developer Agreement.
• We are not responsible for changes to third-party platform APIs, deprecations, rate limits, authentication requirements, data access restrictions, or policy changes that affect the functionality of integrations or pipelines.
• If a third-party platform revokes, restricts, or changes access in a way that materially affects an engagement, we will notify you promptly and work to find an alternative approach, but we are not liable for service interruptions caused by third-party platform decisions.

Intellectual Property

• The site design, copy, sample data, demo code, and other original materials are owned by Media Analytics Engineering or licensed for use on this site. They may not be copied, reproduced, or reused without written permission.
• Custom work product developed for a client engagement is governed by the intellectual property provisions of the applicable services agreement. Absent a written agreement to the contrary, work product is licensed to the client for its intended use, and pre-existing tools, frameworks, and methodologies remain the property of Media Analytics Engineering.
• Client data, client brand assets, and client CMS content remain the property of the client at all times.

Confidentiality

• Do not submit confidential business information, unreleased financial data, personal data of individuals, or sensitive credentials through the public contact form unless a confidentiality agreement is already in place.
• Confidentiality obligations for engagements — including mutual NDA terms, permitted disclosures, and post-engagement restrictions — are governed by the applicable services agreement.
• We treat non-public client information with reasonable care and do not disclose it to third parties except as required to deliver the agreed services, as required by law, or with client consent.

Disclaimers

• The site, public demos, and any materials provided before a signed engagement agreement are provided 'as is' and 'as available,' without warranty of any kind, express or implied, including warranties of merchantability, fitness for a particular purpose, accuracy, or non-infringement.
• We do not warrant that the site will be uninterrupted, error-free, or free of harmful components. We do not warrant the accuracy or completeness of any demo, sample output, or pre-engagement estimate.
• Some jurisdictions do not allow implied warranty exclusions. To the extent such exclusions are not permitted in your jurisdiction, they apply only to the maximum extent allowed by law.

Limitation of Liability

• To the fullest extent permitted by applicable law, Media Analytics Engineering will not be liable for any indirect, incidental, special, consequential, punitive, or exemplary damages, including lost profits, lost revenue, lost data, lost business opportunity, or business interruption, arising from or related to the use of this site or its public demo content.
• For claims related to the public site and demo materials (not covered by a signed services agreement), total liability is limited to direct damages and shall not exceed one hundred US dollars ($100).
• Nothing in these terms limits liability for fraud, gross negligence, willful misconduct, or any liability that cannot be excluded or limited under applicable law.
• Liability caps and exclusions for paid engagements are governed by the applicable services agreement.

Changes to These Terms

• We may update these terms from time to time. The effective date at the top of the page will reflect the date of the most recent revision.
• For material changes, we will provide reasonable notice where we have contact information for affected users. Continued use of the site after updated terms are posted constitutes acceptance of the changes.
• Signed services agreements are not affected by changes to these site terms unless both parties agree in writing.

Governing Law and Contact

These terms are governed by the laws of [State], United States, without regard to conflict-of-law principles. Any dispute arising under these terms that is not resolved informally will be subject to exclusive jurisdiction in the courts of [State/County]. To contact us about these terms, use the inquiry form on this site or the contact information provided in your engagement agreement.